THE PROJECT

THEMOIRè believes in the co-existence of boundless creativity, purpose-driven responsibility and responsible growth. THEMOIRè is a project born in 2019 in Milan with the aim of generating positive change for people and for our planet, with the least possible environmental impact, ethical and ecologically responsible.

We take care of our planet as it takes care of us. We offer an ecological and highly fashionable selection of products using only resources that are not harmful for the planet. The fabrics research is very important for a project like ours, new and innovative eco fabrics obtained from the pineapple leaves harvest or from apple industry wastes are part of the collections. The bags are also made with natural materials like cork or raffia, recycled materials like eco fur or recycled cotton.

All linings are made using 100% recycled materials, predominantly from PET plastic bottles and threads and internal labels are formed from recycled nylon, which partially comes from fishing nets.

THEMOIRè presents INFINITY FOREST

THEMOIRè presents its INFINITY FOREST project during Milan Fashion Week, a phygital representation of its virtual forest in collaboration with TreeNation for the reforestation around the world...

THEMOIRè ALONGSIDE DONNEXSTRADA IN THE FIGHT AGAINST VIOLENCE AGAINST WOMEN

On the occasion of the International Day Against Violence Against Women THEMOIRè supports Donnexstrada, supporting the association in the creation of new 'Punti Viola' dedicated to the rescue of women in dangerous situations...

THEMOIRè presents YOUR ROOTS

To commemorate World Earth Day, THEMOIRè and Perimetro present YOUR ROOTS, a photography project that celebrates the tree as an emblem of nature: the tree that has roots in the deep layers of the earth...

THEMOIRè FOREST

We plant a tree for each product sold in partnership with Tree Nation, visit THEMOIRè FOREST to discover the different kind of trees we plant in different parts of the world. We...

PROTECTING ENVIRONMENT

This month four artists reinterpret with a series of photographs the theme "Protecting Environment is Protecting Ourselves" and they offer a creative glimpse of their own environment and surroundings from different corners...

WORLD OCEANS DAY 2022

World Oceans Day is celebrated on 8th June. This year under the theme Revitalization: Collective Action for the Ocean, the United Nations has celebrated World Oceans Day since 1992...

EARTHDAY 2022

// Bamboo Project On Earth Day we aim to join and promote awareness for the health of our planet. There is not going to be one person who can do...

INTERNATIONAL WOMEN'S DAY 2022

THEMOIRè stands for peace. On the occasion of the International Women’s Day, global occasion to celebrate and support social, economic, cultural and political achievements of women...

WORLD VEGAN DAY

Today we celebrate the World Vegan Day, an annual event to celebrate the benefits of veganism for humans and the natural environment. Veganism is a philosophy and way of living which seeks...

EARTHDAY 2021

THEMOIRè created a special box in honor of World Earth Day to raise awareness to the importance of preserving our planet by protecting biodiversity and restoring nature...

THEMOIRè X GIRAFFA ONLUS

Being responsible means caring for the environment but also for people, and THEMOIRè tries to develop this perspective through specific projects like the latest initiative in collaboration with Giraffa Onlus....